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Meet the team: Jenny Hadley


PR Executive Jenny Hadley talks to us about some of her wonderful adventures working for P&O Cruises at sea and on land

P&O Cruises PR Executive Jenny Hadley holds a king crab

P&O Cruises PR Executive Jenny Hadley holds a king crab in Honningsvåg, Norway

What does your job involve and what might you do in a typical day?

Every day is different, which is what I love about my job. Some days I might be in the office organising press trips for journalists, speaking to the media, and collating and reporting on the press coverage we’ve had in the weekend papers. Others, I’m out and about running our PR and media events and photo calls. It’s really very varied. I look after a lot of our filming and photography requirements, too, like the videos you’ll see on our YouTube channel. I also work with the media to generate editorial coverage for P&O Cruises – like the double-page spreads that you might see in The Telegraph or the Mail On Sunday.


What are the key challenges and rewards of your job?

The main challenge is always making sure that the P&O Cruises brand is represented in the right way, whether on camera, in photographs or in the media. Day-to-day challenges could be anything – you may be working on one task and then something else will come up and you have to drop what you were doing and refocus your day. The fact that I get to travel quite a bit is a fantastic reward! Recently I took a group of journalists on a press trip to the USA & Canada, which was a great way to promote our longer cruises, the different destinations available, and the time on shore.


You’ve worked at P&O Cruises for more than 14 years! Which other roles have you done in the company?

I started with the company in February 2001 when I was on my gap year. P&O Cruises had recently relocated from London to Southampton and I saw an advertisement in my local paper for a role in the Reservations department taking calls, enquiries and bookings from guests. I’d never really considered travel before, but I thought I’d give it a go. I really enjoyed the job and worked in the department for about seven years. Deciding I was ready for a challenge and to see the world, I applied to work at sea and became a Loyalty Manager on board. I spent nearly four years at sea, on Arcadia, Artemis, Oceana, Oriana and briefly on Aurora. Working on board was invaluable – speaking first hand to guests, seeing how we work operationally and getting to travel were all fantastic. Coming back shore side I worked in a few different roles in the company before becoming a PR Executive nearly three years ago.

P&O Cruises PR Executive Jenny Hadley in the Igloo Hotel, Alta, Norway

Jenny at the Igloo Hotel in Alta, Norway


Do you enjoy cruising yourself? What’s your favourite cruise destination?

I love cruising and so does my family. For my dad’s 60th birthday this year, the whole family went on a trip on Britannia. I’m off to the Caribbean in January with my best friend, too. It’s great to be able to share what I do with my friends and family. It’s hard to pick a top destination, as there are so many. But I think the one that will always stick with me is Antarctica. It was definitely a once-in-a-lifetime experience. I’ve just done Canada and the USA, which were on my bucket list, but I still really want to go to the Black Sea and Istanbul region.


Are there any particular stories that stand out from your years at P&O Cruises?

About two years ago I took a group of journalists on Oriana – it was the first time we’d delivered a Northern Lights cruise so it was all very new. We had a glorious show of the lights, you could even see them from the ship. We also went to the Igloo Hotel, which you can visit on a shore excursion in Alta, Norway and went sledding with huskies – it was just incredible.


What does it mean to you to work for such an iconic brand?

I couldn’t imagine working anywhere else. I’ve grown up with the business and come through the ranks. P&O Cruises is such an amazing brand, and I feel very privileged and lucky to be involved in the future of cruising.


What’s the most exciting event you’ve been involved in this year?

The Britannia launch, definitely. Being part of the PR team and working to get that front-page moment, and then having it in The Telegraph, was so rewarding. The British Isles cruise on Britannia was brilliant. It was all about introducing Britannia to the British Isles, so we invited regional journalists on board at each of the ports to show off the ship. We generated some fantastic coverage around the UK for that, and we had Mary Berry on board, too!